Pecha Kucha is another form of condenzed presentation. One must present himself in 20 slides by 20 second each. There are Pech Kucha night in over 700 cities around the world, where very different people are presenting interesting stories and facts about themselves.
You can find more on Pecha Kucha site, but training Pecha Kucha presentation is a very good idea to develop your presentation skills.
To get more about making a great presentation and building a professional career as an artist, try some of folowing books:
Use Pecha Kucha to present your work or present it on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
Tuesday 22 October 2013
Elevator Pitch for Artist
It is often very important to get someones attention in few seconds, like you meet a famous curator in the elevator and in the next 30 seconds you should present him your work the way that gathers his attention.
You must think and practise what and how to say to acchieve it. First you must define your audience (who will you talk with) and your goal (what do yo want form him).
Than, in just few sentences, you must explain:
To get more about making a great presentation and building a professional career as an artist, try some of folowing books:
Use elevator pitch to present your work or expose it on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
You must think and practise what and how to say to acchieve it. First you must define your audience (who will you talk with) and your goal (what do yo want form him).
Than, in just few sentences, you must explain:
- What do you do
- What is unique in my work
- Defina a question that can be answered with yes and no
To get more about making a great presentation and building a professional career as an artist, try some of folowing books:
Use elevator pitch to present your work or expose it on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
7 Secrets of Steve Jobs Presentations for Artist
Steve Jobs is known as an excelent promotor. By analysing his presentations of Apples iProducts we find 7 basic rules about a good presentation:
To get more about making a great presentation and building a professional career as an artist, try some of folowing books:
Use new media to expose your work on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
- Plan on paper with pencil
- Use Twitter sentences
- Introduce the antagonist
- The law of three (objects, ideas, concepts,...)
- Be simple
- Make a memorable joke
- Sell dreams
To get more about making a great presentation and building a professional career as an artist, try some of folowing books:
Use new media to expose your work on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
Memes Theory and the Virus Idea
MEMES THEORY
By this theory (Richard Dawkins) a meme is "an idea, behavior, or style that spreads from person to person within a culture. A meme acts as a unit for carrying cultural ideas, symbols, or practices that can be transmitted from one mind to another through writing, speech, gestures, rituals, or other imitable phenomena.
Proponents theorize that memes may evolve by natural selection in a manner analogous to that of biological evolution. Memes do this through the processes of variation, mutation, competition, and inheritance, each of which influence a meme's reproductive success. Memes spread through the behavior that they generate in their hosts. Memes that propagate less prolifically may become extinct, while others may survive, spread, and (for better or for worse) mutate. Memes that replicate most effectively enjoy more success, and some may replicate effectively even when they prove to be detrimental to the welfare of their hosts. (from Wikipedia).
IDEA VIRUS
A similar theory about spreading information is the Ideavirus by Seth Godin:
Why ideas matter
Interruption marketing is inefficient, and it's easier than ever to ignore marketing through technology such as TiVo and the internet. Viral marketing is an Ideavirus with a product/service at its centre.
A successful Ideavirus is cheaper and more effective than advertising will ever be. It provokes people to take respond, perhaps in kind.
The increased advent of technology has connected people more than they have ever been. Today an Ideavirus can spread faster than ever.
How To Unleash An Ideavirus
Unleasing an Ideavirus is not an exact science. However, there are many ways to increase your chances of an Ideavirus spreading. Most importantly, the idea has to be worth spreading. There needs to be something unique and worthwhile which will make sneezers infect others.
There are two types of sneezers: the promiscuous sneezers and the powerful sneezers. The promiscuous can be motivated by money and rewards to sell ideas to a hive. The powerful sneezers are typically those who have established authority by setting a trend and cannot be bought. A powerful sneezer can be worth many more times a promiscuous sneezer.
Two effective ways of spreading an Ideavirus are thus to reward promiscuous sneezers e.g. The Amazon affiliate program. Or make it easy for powerful sneezers to recommend your idea e.g. Digg/Del.icio.us tags.
Another tactic is to go entirely viral in nature. The more a product is used the better it becomes and spreads. Fax machines, e-mail and Polaroid did this.
The IdeaVirus Formula
An Ideavirus formula comprises a combination of eight variables. There are Sneezers, Hive, Velocity, Vector, Medium, Smoothness, Persistence and Amplifier.
(from Wikipedia).
To get more about communication theory and building a professional career as an artist, try some of folowing books:
Use virusidea to spread message your work on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
By this theory (Richard Dawkins) a meme is "an idea, behavior, or style that spreads from person to person within a culture. A meme acts as a unit for carrying cultural ideas, symbols, or practices that can be transmitted from one mind to another through writing, speech, gestures, rituals, or other imitable phenomena.
Proponents theorize that memes may evolve by natural selection in a manner analogous to that of biological evolution. Memes do this through the processes of variation, mutation, competition, and inheritance, each of which influence a meme's reproductive success. Memes spread through the behavior that they generate in their hosts. Memes that propagate less prolifically may become extinct, while others may survive, spread, and (for better or for worse) mutate. Memes that replicate most effectively enjoy more success, and some may replicate effectively even when they prove to be detrimental to the welfare of their hosts. (from Wikipedia).
IDEA VIRUS
A similar theory about spreading information is the Ideavirus by Seth Godin:
Why ideas matter
Interruption marketing is inefficient, and it's easier than ever to ignore marketing through technology such as TiVo and the internet. Viral marketing is an Ideavirus with a product/service at its centre.
A successful Ideavirus is cheaper and more effective than advertising will ever be. It provokes people to take respond, perhaps in kind.
The increased advent of technology has connected people more than they have ever been. Today an Ideavirus can spread faster than ever.
How To Unleash An Ideavirus
Unleasing an Ideavirus is not an exact science. However, there are many ways to increase your chances of an Ideavirus spreading. Most importantly, the idea has to be worth spreading. There needs to be something unique and worthwhile which will make sneezers infect others.
There are two types of sneezers: the promiscuous sneezers and the powerful sneezers. The promiscuous can be motivated by money and rewards to sell ideas to a hive. The powerful sneezers are typically those who have established authority by setting a trend and cannot be bought. A powerful sneezer can be worth many more times a promiscuous sneezer.
Two effective ways of spreading an Ideavirus are thus to reward promiscuous sneezers e.g. The Amazon affiliate program. Or make it easy for powerful sneezers to recommend your idea e.g. Digg/Del.icio.us tags.
Another tactic is to go entirely viral in nature. The more a product is used the better it becomes and spreads. Fax machines, e-mail and Polaroid did this.
The IdeaVirus Formula
An Ideavirus formula comprises a combination of eight variables. There are Sneezers, Hive, Velocity, Vector, Medium, Smoothness, Persistence and Amplifier.
(from Wikipedia).
To get more about communication theory and building a professional career as an artist, try some of folowing books:
Use virusidea to spread message your work on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
Search Engine Optimization for Artists
You want people to find your web site, gallery, blog or any other content and post you made. Everybody does, that's why it's so difficult to gather peoples attention.
It is important to understand, how search enginies and other mechanisms like facebook, twitter, online galleries, etc. work. How they choose the priority of showing their contents, which content will be showed at the top of the first page and which most people will never find. That's called Search Engine Optimisation and it's a good idea to hire a professional to do it for you.
To get more about search engine optimization and building a professional career as an artist, try some of folowing books:
Try to rank high your work on Saatchi online or Fine Arts Europe and Fine Art America or find out how I optimize my contemporary art web site for search engines.
It is important to understand, how search enginies and other mechanisms like facebook, twitter, online galleries, etc. work. How they choose the priority of showing their contents, which content will be showed at the top of the first page and which most people will never find. That's called Search Engine Optimisation and it's a good idea to hire a professional to do it for you.
To get more about search engine optimization and building a professional career as an artist, try some of folowing books:
Try to rank high your work on Saatchi online or Fine Arts Europe and Fine Art America or find out how I optimize my contemporary art web site for search engines.
Social Networking for Artist
You can promote your art on any social network like:
but also other services like photo sharing sites, video sharing sites, blogs, online commercial galleries, etc. work like social networks too.
To announce your art projects and other info about your work you can also use more classic tools like:
To get more about social networking and building a professional career as an artist, try some of folowing books:
Use social networks to expose your work on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my interviews on my website.
but also other services like photo sharing sites, video sharing sites, blogs, online commercial galleries, etc. work like social networks too.
To announce your art projects and other info about your work you can also use more classic tools like:
- Mailing lists
- Forums
- Personal contacts
The most important is to be often in contact with many people, share your work and ideas with them and enjoy their work and ideas.
To get more about social networking and building a professional career as an artist, try some of folowing books:
Use social networks to expose your work on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my interviews on my website.
Get Online Donation for your Art Project
CROWDFUNDING SITES
There are many good will people ready to donate some money for the right thing. Therefore there are some donating networks on the Internet called also crowdfunding, where you introduce your project and as for some donation. It is a good idea to offer perks, little gifts depending on the height of donation. Here are some websites, where you can get donation for your project:
To get more about donations, crowdfunding and building a professional career as an artist, try some of folowing books:
Use Internet tools to expose your work on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
There are many good will people ready to donate some money for the right thing. Therefore there are some donating networks on the Internet called also crowdfunding, where you introduce your project and as for some donation. It is a good idea to offer perks, little gifts depending on the height of donation. Here are some websites, where you can get donation for your project:
To get more about donations, crowdfunding and building a professional career as an artist, try some of folowing books:
Use Internet tools to expose your work on Saatchi online or Fine Arts Europe and Fine Art America or find more about the way I present my fine art in new media.
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